The aim of the workshop is to develop creative thinking in managers.
The objectives of the workshop include the following:

•  Develop their creative thinking capabilities
•  Determine what blocks creativity and innovation in the workplace
•  Develop a conducive environment that foster the spirit of creativity and strategic thinking
•  Learn and utilise the various strategic thinking and creative problem solving tools to help address the issues facing Wyeth

How to utilise the out of the box thinking to resolve seemingly difficult and challenging problems in Wyeth

BENEFITS

The benefits of the program include:

•  Clarity of thinking
•  Develop a more strategic perspective
•  Result-oriented solutions
•  Develop wide-angle view of things
•  Develop creativity within
•  Solve root causes of problems rather than symptoms

TRAINING METHODOLOGY  

The tools and techniques used in these 2 day workshop include:

•  Lectures -Briefs And Debriefs
•  Strategic Thinking And Creative Thinking Exercises
•  Experiential learning
•  Case Studies
•  Active Class Participation
•  Team Presentation

PROGRAMME OUTLINE

DAY 1

MODULE 1: LESSONS FROM INNOVATIVE ORGANISATIONS

•  Defining Innovation, Creativity And Change
•  Understanding Innovation And Change Drivers
•  Strategic And Creative Problem Solving In Organisations
•  Lessons From The Most Innovative Organisations  

MODULE 2: BREAKING THE BARRIER TO CREATIVE PROBLEM SOLVING

•  Eliminating Block Busters To Creativity And Change
•  Widening Span Of Relevance
•  Freedom From Fixed Ideas
•  Suspending Judgement
•  Exercise: Applying Strategic And Creative Thinking To Address Wyeth's Issues

DAY 2

MODULE 3: USING INNOVATIVE AND CREATIVITY TOOLS  

•  Out Of The Box Thinking Tools
•  Using Brainstorming To Solve Problems
•  Fishbone Analysis
•  Creative Problem Solving Through Lateral Thinking
•  Exercise: Solving Daily Problems With Creativity Tools: Creativity In Action  

MODULE 4: MANAGING CREATIVE TEAMS  

•  Managing For Innovation
•  Winning The Commitment Of The Top In Innovation And Change
•  Presenting Ideas, Proposals And Solutions Effectively
•  Selecting And Developing Creative People
•  A Brief Summary Of Creative Problem Solving And Its Applications